Four Minutes (To Save the World)
I haven't said anything about the EMP conference here because I've had something of a hard time figuring out how to organize my thoughts. While there were excellent presentations, particularly J.D. Considine's and Todd Burns', I came away with a general sense of unease, but without anything specific to hang it on. Specifically, I was uneasy about many presenters' understanding of the conference's theme: politics.Now, though, I think I've found a good example of what troubled me in a post by a conference attendee, Carl Wilson. I don't want to seem like I'm picking on Carl here--I really am just trying to get at a persistent point of view that irks me. Most critics who espouse that point of view are unreadable, at least by me, and so I wouldn't be able to find an example in their work because I don't read them. Carl, on the other hand, I am happy to read, and consistently do. He is a very good writer who occasionally wades into this stuff and makes me cringe. I don't think it makes other people cringe, though. So that's what I'm trying to get at here: the source of the cringe.
Carl's post is not about the conference itself, but about Barack Obama's recent "bitter" gaffe. Nevertheless, I think it gets at something fundamental about how many cultural critics think about politics. Carl talks about how the gaffe reflects a problem the left has with understanding where people's beliefs come from and how valid those beliefs are.[1] He compares it to Thomas Frank's What's the Matter With Kansas?, with its theory that working-class small-town Americans had been duped by the right into giving up their economic self-interest in favor of socially conservative politics that did them no good, and to his own pre-book attitude toward Celine Dion. To quote:
I thought a lot about these questions with regard to Celine Dion. There was a time when I would have figured that listening to Celine, like going to big blockbuster Hollywood movies, was a kind of false consciousness - being seduced by a materialistic Disneyland escapism that says nothing about real people's lives. I could have written a "What's the Matter with Celine Dion?" critique parallel to Frank's, claiming that people were being duped into listening to fairy-tale fantasy music sold to them by the very people who were strip-malling and outsourcing their communities' cultures out of existence.Coming from my particular cultural viewpoint and set of beliefs, to conflate "adventurous art" and "reproductive freedom" is ludicrous. In the sense that they are both things that people can have different beliefs about, they're in entirely different categories. Disagreeing about reproductive freedom is a matter of ethics and practicality. We can argue about whether the rights of a fetus are more important than the rights of a woman. We can argue about adoption, poverty, rape, or, if you want to be really tolerant toward the conservative viewpoint, "post-abortion syndrome." Such an argument can proceed from a well-structured ethical system to factual discussion about the practical consequences of different policies toward reproductive freedom.
But when I listened to Celine's music more and talked to her fans, I realized that she did, in fact, reflect her audience's values and concerns back to them in complicated ways - how to be at once strong, modern and feminine, for example, or the fate of tradition and family and community in an era of globalization and mass media - and that the more "rebellious" music that I used to think superior to the mainstream is often indifferent or hostile to those values and concerns. So why should they want it?
I came to think that everybody has a "false consciousness" of one kind or another, because everybody's cultural tastes are the product of their social experiences and position (including critics and rebels and radicals, seeking affirmation in the beliefs and culture they approve). Which is the same thing as saying no one has false consciousness. It's not that all beliefs are equally valid, but you won't get anywhere by assuming or claiming that other peoples' beliefs are inauthentic...
If we want to assert the importance of multiculturalism, adventurous art, minority cultures, reproductive freedom, then we have to recognize that some other people are equally attached to and serious about their religions, their social values, their leisure activities, their "American" culture.
Disagreeing about adventurous art, on the other hand, is a matter of taste. And while taste is important, the arguments you can have about it are based in nothingness. You can never really "win" an argument about the avant-garde. You can win an argument about abortion. And that's as it should be, because abortion policy has real, demonstrable consequences. I can acknowledge and respect your viewpoint on adventurous art because, if it's different than mine, it has no consequences for me. This is not the case for actual matters of politics, for matters of policy. If a lot of people dislike gay marriage, that means a bunch of my friends can't get married. If a lot of people like Celine Dion, I occasionally get annoyed while in a department store. That's not just a difference of degree, but a difference of kind.
Unless, of course, you really do think that cultural disagreements have substantial practical consequences. Carl does, I think. When he says that Celine represents people who are "strip-malling and outsourcing their communities' cultures out of existence,"[2] that's not just department-store annoyance. That is a sort of cultural genocide, and in that case, you can have a ethical argument about cultural issues.
Which, again, seems crazy to me. But there is an entire field of study devoted to just such an idea. They've constructed a complicated--some might say a bit conspiracy-esque--theory on how cultural actions have an impact on power relations and social structure as great as, or even greater than, economic interests or public policy. You can string it together from Habermas to Zizek to various other people, all working under the assumption that culture maintains the power relations in society by distributing the ruling class' dominant messages to the public and inclucating hegemony, the new word for "false consciousness." (Note: this is the only time I will say stuff like that in this post, I promise.) And the perspective came up again and again at the conference that cultural actions--which is to say, artistic actions--had real and substantial (and almost always negative) effects on entire communities. This seems plausible when it comes to individuals, and certainly the role of culture in shaping people's identities is undeniable. But that's not what people were saying. Their arguments ran more along Carl's lines, that a strip mall eradicates the culture of a community. Moreover, there was a creepy strain of intentionality going on there, that zoning boards let strip malls in precisely so that they could accrue the benefits of destroying a community's culture. Over and over again, the most misused word in academia was invoked as shorthand for "corporations and governments are trying to destroy cultures because that is beneficial for their nefarious interests": neo-liberalism. One guy even used it to describe Ronald Reagan's foreign policy, which there may be some sort of literature on, but which from a political perspective seemed as sensible as calling Jerry Falwell a socialist.
I don't want to bite off more than I can chew here; this is a big, big argument, and at the heart of it is a basic disagreement about how the world works. A cultural disagreement, I guess. So I'm just giving my own particular viewpoint here. Carl points out, rightly and usefully, that lefties have their own sort of "false consciousness" where they're always seeking out things that reinforce their beliefs. I think the perspective I'm highlighting here is a symptom of that. At a certain gut level, it feels right to dislike strip malls and Disney stores and multimational corporations. But which came first here? Does the elaborate theoretical framework exist, in part, to justify these beliefs? And if so, are these beliefs rational, or are they...taste? Is opposing Disney Stores merely a matter of aesthetics? From that same rationalist perspective (which, I understand, the Zizek dude dislikes?), the negative consequences of a Disney Store opening seem hard to pin down, and though we might all agree that they're distasteful, it's hard to compare it to, say, the closing of an abortion clinic, or a change in the gas tax, or welfare reform. Which actually has an effect?
So let's focus on culture for a second, to get out of this comparison. I don't think that the only problem here is the conflation of art and politics. There's also, and more immediately relevently, the consistent attempt to apply ethical standards of judgment to cultural matters. I'm happy Carl points out that we need to respect where other peoples' tastes come from. But I'm not sure you get a cookie for that. Being curious and respectful of what other people like isn't the goal of criticism, but the base standard for responsible criticism. I'm aware that this is not necessarily a consensus view, and I've heard many people say their minds were opened by Carl's book on Celine, which made a great argument for the value of understanding why people like things we dislike. And lord knows I sit around and bitch about bands I think are shit. But I recognize that this is play--that bitching about shitty art is part of art. It's how more art gets made, for one thing.
I don't think that people at the conference really acknowledged this distinction. They seemed very serious about the evils they were cataloguing. They were making ethical arguments. But as I said above, the only way you can make ethical arguments about cultural matters is to assume that not following proper ethical standards has some sort of practical effect on the culture itself. In Carl's formulation, "communities' cultures" are being driven "out of existence"--are being destroyed. But this argument springs from a not entirely convincing vision of what culture is and how it works. In this vision, culture is a single, unchangable thing, that is how it has always been, and when it interacts with changing conditions, it doesn't change, but is, instead, destroyed. Here is the local culture, a pure and unmediated thing; here is the strip mall coming in; and there goes the local culture, which no longer exists, replaced with corporate culture. Different culture are, here, like salmon roe: distinct, unchanging elements that don't interact with each other but merely wait to be consumed, and, once they come into contact with a larger element, are obliterated.
To my way of thinking, though, culture is more like a sourdough starter. It's a basis from which other things spring, that people can take from without destroying, and which reacts to the infusion of new elements by changing, not by ceasing to exist; in fact, we have to "feed it" in order to keep it alive. Any culture, no matter how "traditional" it might seem to us, is historically contingent, socially constructed, and contested. Rewind a few hundred years, or even a couple of decades, and it will look very different. Cultures have always come into contact with new things and changed, always been up for debate. By the terms we use for talking about art, almost any local culture is inauthentic. And that's how it should be. Culture doesn't thrive by standing still, it thrives through play and debate and negotiation and change. This is not to say that any change is positive--I'm happy to talk about positive and negative cultural changes. But to say that negative changes aren't changes but destructions reflects a fundamental misunderstanding of the nature of culture itself.
To bring it back to where we began: the problem isn't that we think people's beliefs are inauthentic, it's that we think their culture is authentic. The only authentic cultures are dead ones, certified and frozen by the museum treatment. Any culture worth worrying about is inauthentic as hell, and if it can't take a damn Disney Store, it's hard to see how it would've lasted very long at any point in history.
This taking of culture at face value is persistent, and, I think, unhelpful in our attempts to understand art, pop, and all the rest. To frame these debates in ethical terms is to attempt an impossible argument--to transmute taste to policy. It doesn't work. If we're going to talk about art, for god's sake, let's do it on its own terms. Let's not try and justify our tastes by making the tastes of others seem evil; let's try and figure out what's going on with those tastes in the first place, and what they have to say about the society they're situated within.
[1] Though he doesn't seem to acknowledge the contextual information about the quote that's come out, which makes clear that Obama was not so much espousing his own views as--to steal Carl's excellent language--reflecting the likely views of a potential volunteer in San Francisco in such a way as to help the volunteer be more tolerant toward the Pennsylvania voters they were going to be canvassing. Obama has stuck to his statement for political reasons--saying it was a gaffe would be a sign of weakness, and he's done very well so far with embracing his embarassments--but I think what it reflects is less Obama's own intolerance (though, let's be honest here, a black man might be forgiven for being a little intolerant toward rural Pennsylvanians) and more his continuing effort to try and get the left to think abut things in a moderate way while not necessarily giving up their actual beliefs. Maybe the difficulty he's run into reflects his occasional clumsiness at doing that, or maybe it reflects the problem with local primaries becoming national news.
[2] While this is in the context of discussing his old position, the only thing he reverses about that position is that the people who like Celine have been duped--he still believes that their communities' cultures are being etc.
Labels: carl wilson, emp, politics, pop, theory
posted by Mike B. @ 9:12 AM
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